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Finally, a Digital Marketing Agency for Franchises That Offers Remarketing

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Finally, a Digital Marketing Agency for Franchises That Offers Remarketing Remarketing is a powerful digital marketing strategy that targets individuals who have previously visited your website but did not convert into customers. By re-engaging these potential clients with tailored advertisements as they browse other sites, businesses can significantly enhance conversion rates and brand recognition. Our […]

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Case Study: How ChoiceLocal Helped University Moving Achieve Growth Amidst Industry Decline

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Case Study: How ChoiceLocal Helped University Moving Achieve Growth Amidst Industry Decline University Moving, a long-term partner of ChoiceLocal, sought to expand their marketing efforts to offset the seasonal downturn in the moving industry. Historically, the winter months had led to decreased leads and revenue, and the industry as a whole was experiencing an 11%

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How PPC Advertising Can Drive More Leads for Home Improvement Professionals

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How PPC Advertising Can Drive More Leads for Home Improvement Professionals PPC (Pay-Per-Click) advertising is a highly effective way for home improvement marketing professionals to generate more leads and increase their visibility online. By targeting specific keywords and demographics, PPC ensures that ads reach potential clients actively searching for home improvement services. One of the

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data privacy

The State of Data Privacy in 2025 as Seen by Our Franchise Marketing Agency

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The State of Data Privacy in 2025 as Seen by Our Franchise Marketing Agency Data privacy remains a pivotal issue in 2025 as individuals, governments, and corporations grapple with the challenges of an increasingly interconnected world. This year marks a critical juncture where the evolution of technology, regulation, and public awareness is reshaping how personal

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The Role of Social Media in Connecting Families with Home Care Providers

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The Role of Social Media in Connecting Families with Home Care Providers Social media has become a vital tool for home care marketing providers to connect with families seeking reliable care for their loved ones. Platforms like Facebook, Instagram, and LinkedIn offer opportunities to engage with potential clients and showcase your services. By creating a

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Inclusive content in digital marketing

How to Make Online Content More Inclusive in Digital Marketing

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How to Make Online Content More Inclusive in Digital Marketing As we spend Black History Month honoring and celebrating the contributions, achievements, and resilience of Black individuals throughout history, we use it as a time to consider how we can better invoke equality for all. Think of the countless others who have shaped the fight

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small businesses in 2025

How Small Businesses Can Leverage AI to Boost Their Marketing in 2025

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How Small Businesses Can Leverage AI to Boost Their Marketing in 2025 Artificial intelligence (AI) is revolutionizing digital marketing, providing small businesses with innovative tools to improve their strategies. AI can automate repetitive tasks like social media management, email marketing, and content creation, freeing up time for business owners to focus on higher-level initiatives. These

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A/B testing

Why A/B Testing is So Important to Our Franchise Marketing Firm

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Why A/B Testing is So Important to Our Franchise Marketing Firm With our franchise marketing firm, our mantra is simple: test, refine, and thrive. A/B testing isn’t just something we do occasionally; it’s something we do all the time. When it comes to innovation and optimization, we leave no stone unturned, ensuring that every decision

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Living in a Cookie-Free World in Franchise Digital Marketing

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Living in a Cookie-Free World in Franchise Digital Marketing The cookie-free future is no longer a distant buzzword – it’s an imminent reality. As third-party cookies are phased out, businesses and marketers face a significant shift in how they understand and engage with their audiences. But fear not; this transition is also an opportunity to

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