A home care company can receive a dramatic boost from home care marketing that focuses on search engines with home care marketing search engine optimization.
If you are a home care company and you are not showing up within the first page of results in the search engines like Google, Yahoo Bing, you are losing 70% of the local search volume. This volume, for some at home care companies, when captured with first page listings, drives in excess of $130,00 in new patient lifetime revenue to their at home care company every month. An at home care company that serves the greater Cleveland, Ohio area, and who gains a 4% market share of the Google search engine result pages, would have this $130,000 monthly market opportunity.
How do you capture this local home care marketing search engine optimization (SEO) opportunity?
- You can hire a home care marketing company that specializes in search engine optimization to get your website to the top of the local search engine results.
- You can do it yourself. In order to do it yourself, you will need time, expertiese, and a great mobile friendly website that is local SEO friendly. To get a head start use these home health marketing ideas that are written up in our complimentary and comprehensive guide How to Drive Customers to Your at Home Care Business.