By Ali Dieken

Businesses, despite a long trend toward digital communication, still rely heavily on phone calls to solidify leads and communication with clients. One of the chief ways that ChoiceLocal, a leading local marketing agency, works to track leads and review calls is with call tracking software.

Call tracking is incredibly useful for keeping track of leads, training and other essential aspects of running your local business. Below, in an infographic, we discuss the many ways that call tracking can help your business grow:

About the Author:

Ali Dieken is an Account Executive at ChoiceLocal, specializing in search engine optimization and speaking fluent Google Analytics, BrightEdge and Hubspot. She prides herself on going to a party and making friends with the dog.