Helping Others is the Way to Win

When ChoiceLocal’s CEO Joe Soltis set out to start this business, he wanted to do it in a way that was different than anything he had been a part of prior. He knew he wanted the people around him to succeed as much as the businesses he would be creating partnerships with.

In order to do that, he had to strike the perfect balance and find the winning formula. To him, that’s helping not only franchise systems reach the status of top-performers or seeing the people within the Company succeed, but also by giving 10% of profits to help kids in need. As it stands, ChoiceLocal is destined to help 10,000 kids this year.

“When I founded ChoiceLocal after my wife Becky and I lost our son, Ben, I knew I was going to build a business that would change franchising and help countless people in the process; thus far we have,” he said. You can read the entire article and see all of his tips, as featured in Small Biz Club, here.

About ChoiceLocal

ChoiceLocal is a franchise marketing agency that is dedicated to leading a purpose-driven business as the first and only franchise marketing agency with a money-back guarantee. This has led to successful partnerships with more than 50 franchise brands and a spot on Inc. 5000 fastest-growing companies. The core values are driven not only by the digital marketing work that is done but reflected in each person that becomes a teammate. Teammates are volunteering in their local communities every quarter and making a difference to those around them. Named a top workplace for four years straight, ChoiceLocal is dedicated to making the lives of all those it’s involved with better.