By Yonathan Samuel Digital marketing is advertising delivered through digital channels. Just as a noisy, colorful TV commercial may grab your attention at first, a pretty-looking website and interactive webpages may initially attract visitors to your site. Customers appreciate a high-resolution design and great user interface. But if noises and colors are all the TV […]
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By Victoria Lind Google rolled out a feature to publish posts on Google My Business (GMB) profiles in June 2017. These posts allow profile owners to create a message up to 1,500 characters that include a call to action (encouraging users to visit a website, click to call, schedule an appointment, register for an event […]
By Patricia Thibault Welcome to ChoiceLocal’s second blog post in the “One Step Ahead” Blog series. As mentioned previously, the HHG market is down 10% (source: Industry Trends Issue 1). In this post, we will educate you on digital marketing strategies that will immediately differentiate your moving company and offset market decline. . . . (Read more here.)
By Colin Brotherton As a PPC Specialist, there’s nothing more frustrating than when the flow of form leads slow. Sure, calls are nice, but nothing can replace the sweet satisfaction of seeing a form lead roll in. It means knowing someone took the time to fill out some personal info and submit it. There’s also […]
By Ben Heacox In 1613, London publisher Baker Book House filled an order for 1,000 Bibles for King Charles I — a daunting feat for the manual typesetting of the day! The 1,200 pages of copy/paste duped content were printing nicely, until they go to the Ten Commandments. Commandment #7 — “Thou shalt commit adultery.” […]
By Patricia Thibault If you are reading this blog post and you are an HHG Agent, you already feel it. Heck, you’ve been feeling it for the past three years and per AMSA’s 2019 Industry Trends Report, the entire HHG Market is down 10 percent year over year. Shipment Volume through March 2019 doesn’t look any better. […]
By Rebecca Lima It can be frustrating to see your competitors show up above your business in the search engine result pages. If you have gone through your SEO basics and are still being outshined by your competition, then sometimes “imitation is the sincerest form of flattery.” But before you get too excited and steal […]
By Amy Vaughan When opting for marketing services, an agency’s main goal is to produce qualified leads for you, the client. But many companies do not realize the important part they play in the marketing process: lead handling. As a marketing agency, we generate a steady stream of incoming leads that are then handed off […]
ChoiceLocal is proud to be recognized by ERC as one of 99 great Northeast Ohio workplaces for top talent. This is the second time that our organization has received the NorthCoast 99 Award. NorthCoast 99 is an annual recognition program and event in its 21st year that honors 99 great Northeast Ohio workplaces for top […]
By Devin Calori Local service ads are one of Google’s newest search offerings for 2019. If you’re in need of a local service such as a mover, locksmith, or plumber you might not have the time to read through all the text-based ads, fill out a lead generation form, or call a number hoping someone […]