By Natalie Medaglia One of the most important aspects of pay per click advertising is the ad copy. Although consumers are searching for relative keywords, it is your ad copy that truly grabs their attention and will lead to a conversion. If you do not have eye-grabbing ad copy, they might pass you up for […]
By Molly McNamara We’ve all been there. You’ve finally set aside some time to write, but the words just aren’t coming to you. Whether it’s a project for work, a school assignment or a personal piece, you find yourself sitting at your desk, coffee in hand, aimlessly staring at a blank word doc. Even the […]
By Victoria Lind Google rolled out a feature to publish posts on Google My Business (GMB) profiles in June 2017. These posts allow profile owners to create a message up to 1,500 characters that include a call to action (encouraging users to visit a website, click to call, schedule an appointment, register for an event […]
By Patricia Thibault Welcome to ChoiceLocal’s second blog post in the “One Step Ahead” Blog series. As mentioned previously, the HHG market is down 10% (source: Industry Trends Issue 1). In this post, we will educate you on digital marketing strategies that will immediately differentiate your moving company and offset market decline. . . . (Read more here.)
By Colin Brotherton As a PPC Specialist, there’s nothing more frustrating than when the flow of form leads slow. Sure, calls are nice, but nothing can replace the sweet satisfaction of seeing a form lead roll in. It means knowing someone took the time to fill out some personal info and submit it. There’s also […]
By Ben Heacox In 1613, London publisher Baker Book House filled an order for 1,000 Bibles for King Charles I — a daunting feat for the manual typesetting of the day! The 1,200 pages of copy/paste duped content were printing nicely, until they go to the Ten Commandments. Commandment #7 — “Thou shalt commit adultery.” […]
Infographic by Ali Dieken There are many things to be thankful for this time of year (and all year!) Family, friends, good health are among our top picks here at ChoiceLocal. As a digital marketing agency, we have some top choices that specifically relate to what we do everyday and we’re ready to say “Thank […]
By Patricia Thibault ChoiceLocal had the pleasure of sponsoring another PSA and Pro Sales Conference this year. The event was held again at the Renaissance Chicago March 21-22 with over 360 participants! SIRVA did a wonderful job of organizing the conference with motivational speakers, keynote addresses, breakout sessions and a fun-filled cruise on the Chicago […]
Last week ChoiceLocal had the exciting opportunity to volunteer with the The Centers For Families and Children in Gordon Square! We thank them for the amazing opportunity to get to know and help out with the many wonderful children they care for!
By Ali Dieken Pay-per-click, also called PPC advertising, is one of the most effective ways to draw potential leads to your website. Learn from our Top 4 Reasons to use PPC for your local business: Stay tuned for more great updates from ChoiceLocal about PPC, SEO and all things digital marketing!