Author: ChoiceLocal

Seven Powerful Tips for High-Volume Content Writers

By Ben Heacox In 1613, London publisher Baker Book House filled an order for 1,000 Bibles for King Charles I — a daunting feat for the manual typesetting of the day! The 1,200 pages of copy/paste duped content were printing nicely, until they go to the Ten Commandments. Commandment #7 — “Thou shalt commit adultery.” […]

Read more

Agent Marketing Strategies to Offset Market Decline

By Patricia Thibault If you are reading this blog post and you are an HHG Agent, you already feel it. Heck, you’ve been feeling it for the past three years and per AMSA’s 2019 Industry Trends Report, the entire HHG Market is down 10 percent year over year. Shipment Volume through March 2019 doesn’t look any better.  […]

Read more

Analyze and Beat Your Local SEO Competition: A Quick and Easy Guide

By Rebecca Lima It can be frustrating to see your competitors show up above your business in the search engine result pages. If you have gone through your SEO basics and are still being outshined by your competition, then sometimes “imitation is the sincerest form of flattery.” But before you get too excited and steal […]

Read more

The Importance of Lead Handling

By Amy Vaughan When opting for marketing services, an agency’s main goal is to produce qualified leads for you, the client. But many companies do not realize the important part they play in the marketing process: lead handling. As a marketing agency, we generate a steady stream of incoming leads that are then handed off […]

Read more

ChoiceLocal is a 2019 NorthCoast 99 Award Winner

ChoiceLocal is proud to be recognized by ERC as one of 99 great Northeast Ohio workplaces for top talent. This is the second time that our organization has received the NorthCoast 99 Award. NorthCoast 99 is an annual recognition program and event in its 21st year that honors 99 great Northeast Ohio workplaces for top […]

Read more

Google Local Service Ads Explained

By Devin Calori Local service ads are one of Google’s newest search offerings for 2019. If you’re in need of a local service such as a mover, locksmith, or plumber you might not have the time to read through all the text-based ads, fill out a lead generation form, or call a number hoping someone […]

Read more

Making Content Creation Easy: A Four-Step Guide

By Maggie McGinley It’s no secret that the digital space is constantly evolving and along with it, SEO Factors and Google Rankings. As a Digital Marketer at a Digital Marketing Agency, I often find myself in conversations with my peers asking, what is most beneficial to Google? Which factors garner the best SEO results? Which […]

Read more

Infographic: A Guide To SEO

By Riley Herendeen Search engine optimization (SEO) is a complex process within the digital marketing world. For those who are not familiar with SEO, it can often be difficult to break down and truly understand its underlying concepts. SEO is extremely strategic, but it is a vital part of digital marketing and is essential for […]

Read more

What Is Google Ads And How Does It Work?

By Christian Hardy As a Paid Search Specialist, I get asked all the time, “What is Google Ads? How does it work?” This is a pretty complex question, so let’s break it down. In this post we’ll learn about two underlying components that determine how Google serves ads to their advertisers using a piece of […]

Read more

Five Keys To Help Improve Workplace Culture

By Joe Soltis As CEO of a constantly growing and evolving company, I am often asked “How do you keep your company’s culture on track?” or “How did you build such a great culture?”   The short answer is that everything we do is baked in with our core values: Integrity In All Things; Amazing […]

Read more