2022

Most Of The U.S. Population Is On Social Media. Is Your Business? You may be hesitant to bring your business into the social media era if you started it before the online scene exploded. In fact, in 2005, just 5% of the United States was on social media. However, having a website with excellent content […]

Digital Marketing Strategies During A Downturn If this year has caught you off guard without a strategic marketing plan in place, the good news is, it’s never too late to shift strategies. A little can often go a long way. Try out these three tactics if you are having trouble reaching your target audience. Every

Stop Making These SEO Mistakes The possibilities for generating leads in digital marketing appear limitless. Search engine optimization (SEO) is one of these and is likely the most successful at generating traffic. It’s crucial to keep in mind that SEO takes time to work, but it’s also simple to make mistakes that will damage your

ChoiceLocal in the Press: NetNewsLedger ChoiceLocal is the first and only franchise marketing agency with a money-back guarantee. The Company serves both franchisors and franchisees exclusively and is backed by a mission-driven team. ChoiceLocal’s CEO, Joe Soltis, sat down with NetNewsLedger and gave some advice on how to optimize brand awareness. Soltis focused on the

Defining Audience Through Target Marketing As a business, you’ll likely never meet who you directly market to online, but you should get to know your target audience well. Identifying your target market is a crucial step in developing a digital marketing plan for your company. All businesses should carefully target those customers who are looking

ChoiceLocal Goes to the Cleveland Guardians Game Following their monthly meeting on Tuesday afternoon, the ChoiceLocal team met up for a fun outing and this time it was a trip to Progressive Field for the Cleveland Guardians game. The team made its way to club-level and enjoyed all the sights, sounds, and food, that the

What Does Google Business Profile Do Anyway? You may have heard this more than you care to share, but if you haven’t, a key element Google uses when deciding which websites to show is consistent and accurate local listings. How this works is Google searches for companies that display a dependable online presence everywhere such

ChoiceLocal Reflects on Working with Habitat for Humanity Last summer, ChoiceLocal broke ground alongside Habitat for Humanity to build a house for a wonderful family to reside in the Cleveland area. In May, the Company joined the family and Cleveland Habitat for a house dedication celebration. Now that team members of ChoiceLocal have had time

Helping Others is the Way to Win When ChoiceLocal’s CEO Joe Soltis set out to start this business, he wanted to do it in a way that was different than anything he had been a part of prior. He knew he wanted the people around him to succeed as much as the businesses he would

Why Digital Marketing is a Must It’s been reported that 33% of small business owners work more than 50 hours per week, while 25% say they log north of 60 hours (New York Enterprise Report). With so much time and dedication going into fueling the business, the last thing a franchisee needs to worry about