‘Cause We Are Living in a Digital World Companies have always marketed their services in order to grow, but methods have changed wildly. Think about the tools of yesteryear – newspapers, yellow pages, radio ads, direct mail, brochures, game programs, and so on. These once-valuable relics have all but disappeared because we consume information differently […]
10 Reasons To Invest In Digital Marketing Increased Reach: Investing in digital marketing allows businesses to expand their reach beyond traditional boundaries. With billions of internet users worldwide, businesses can connect with a global audience, increasing brand visibility and potential customer base. Targeted Advertising: Digital marketing provides precise targeting capabilities, enabling businesses to reach their […]
Putting Team Member Well-Being First: ChoiceLocal’s Innovative Approach to Remote Work Benefits ChoiceLocal is a digital marketing agency that’s leading the way when it comes to remote work benefits and has been instrumental in being named a Northeast Ohio Top Workplace by Cleveland.com for six years running. We offer a range of exciting options that […]
The Importance of Local Service Ads Local service ads are a form of pay-per-lead advertising that allows businesses to advertise their services directly to potential customers in their local area. This type of advertising can be particularly effective for franchise businesses, which operate multiple locations in different cities or regions. In this article, we will […]
Digital Marketing Trends You Need To Know Digital marketing has come a long way from its inception, and the constant advancements in technology have made it challenging to keep up with the latest trends. However, it is essential to keep up with these trends to ensure that your digital marketing strategy is effective and relevant […]
The Importance of Organic Social Media as a Franchisee Marketing Strategy Organic social media is a vital aspect of a franchisee’s marketing strategy. It offers a unique opportunity to engage with customers, build brand awareness, and increase sales. Social media platforms like Facebook, Twitter, and Instagram have become an integral part of daily life for […]
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Google Ads Premier Partner for the Year 2023 ChoiceLocal, a digital marketing agency headquartered in Ohio, has achieved the prestigious status of Google Ads Premier Partner for the year 2023. This is a remarkable achievement for ChoiceLocal, and it reflects the company’s commitment to excellence in digital marketing. The Google Ads Premier Partner status is […]
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The Impact of ChoiceLocal’s IFA $10K Giveaway: Interview With Tamara Kennedy By ChoiceLocal Staff ChoiceLocal has a simple mission – Help Others. This is a big reason why we were attracted to work within the IFA and partner exclusively with Franchising. This has also led to ChoiceLocal’s Annual $10K Charity Giveaway. The initial winner of […]
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Understanding Customer Success Metrics By John Laughlin Metrics are key to success in marketing, and for email marketers, we need ways to know what’s working and what isn’t in our messaging. By using metrics, we understand how best to target audiences, and demonstrate to our partners just how effective our email programs and efforts are […]
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What Is Native Advertising and How Does It Work In Email? By Mara Yeager As consumers’ needs change over time, it’s important that businesses adapt to these switches in knowledge and behavior. Keeping up with the trends, adapting to customers’ demands, and communicating and engaging with target audiences is a vital parts of marketing and […]
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