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Category: Blog

3 Creative Ways to Generate Online Reviews for Your Business

3 Creative Ways to Generate Reviews

3 Creative Ways to Generate Online Reviews for Your Business Online Reviews Can Help You Gain New Customers, Fine-Tune Your Business Practices, and Establish Trust with Future Customers. by Maggie Hopkins I may just be a product of my generation, but I won’t order a sandwich without looking up a restaurant’s reviews, let alone make […]

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The Anatomy of Search Engine Results Pages (SERPS)

The Anatomy of Search Engine Results Pages (SERPs)

The Anatomy of Search Engine Results Pages (SERPS) How to Tailor Your Digital Marketing Efforts Based On Your Customer Journey By Rebecca Lima As a business owner, it can be complicated knowing where to start with your digital marketing. There are numerous acronyms, tools, learning resources, and marketing agencies. The best place to start is […]

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5 Simple Marketing Strategies that Convert

Five simple marketing strategies that convert

5 Simple Marketing Strategies that Convert Digital Marketing, Done Correctly, Can Convert Leads into Paying Customers. Here are Five Marketing Strategies that Convert, and Why Your Current Marketing Efforts Aren’t Working. By Adam Miclot In this world of instant gratification, it’s essential to get your message out while tempting people to look further into your […]

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How to Utilize Canva for Your Business’s Graphic Design Needs

How to create business designs with Canva

With Canva, Graphic Design for Business Owners is Easier Than Ever. By Emma Westlund Canva is a graphic design tool that allows businesses and individuals to make graphic designs and other visual content. It’s incredibly user-friendly and offers thousands of templates to help you get started on a design. Canva has both a free version […]

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Staying Productive While Working from Home

Working from Home

How to Stay Productive When Working from Home Working from Home Has Become A Part of Most of Our Daily Routines and Being Able to Stay Continuously Productive While at Home Can Be a Challenge By Heather Gentile Over the past year, work-from-home has been taken to a whole new level with a lot of […]

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Treat Caregiver Recruitment Like Sales

Caregiver Recruitment

Effective Caregiver Recruitment Tactics for Home Care Agencies By Matt Keough If you are responsible for caregiver recruitment and retaining caregivers for a home care organization, chances are you are experiencing some challenges in hiring.  We hear from our partners, almost universally, that fully staffing a home care agency has become a limiting factor to […]

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Five Best WordPress Plugins to Use for Your Site

WordPress Plugins Graphic

Take Your Site to the Next Level with These WordPress Plugins By Karina Nikitkin If you’ve recently created a new WordPress site or blog or are new to WordPress altogether, you are probably wondering which WordPress plugins are best for your site. WordPress and many third-party plugin developers worldwide have created thousands of plugins in […]

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Developing the Perfect Local Citation Strategy

Local Citation Strategy Graphic

Learn the Best Practices on Developing a Local Citation Strategy for Your Business By Emily Machovina A local citation mentions the name, address, and phone number, often known as the “NAP” of a local business. They allow consumers to discover local businesses, and it directly impacts local search engine rankings. On both the consumer and […]

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Free Marketing Tools & Resources for Beginners

Free Marketing Tools & Resources for Beginners

SEO for Beginners: Free Marketing Tools and Resources You Can Use to Enhance Your Website’s Health and Performance By Dan Price The digital marketing world is vast, multifaceted, and can be flat-out confusing to newcomers. In the SEO industry alone there are countless marketing tools, resources, and talking heads. Knowing where to start or what […]

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The Ins and Outs of Instagram Marketing

Instagram Marketing

The Perfect Instagram Marketing Strategy By: Ben Strahsburg The past year has been a crazy year for anyone using Instagram, from rolling out Instagram Reels to layout and algorithm changes, we can only speculate what 2021 holds for this powerhouse of a social media platform. During this crazy year for Instagram, we have learned quite […]

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