Tag: SEO

amp mobile pages

SEO Benefits of Implementing AMP on Your Website

By Ben Strahsburg It’s time to increase your website’s page speed. AMP has been around since 2016 with little impact on your organic rankings, so why start using them now? Google has been making mobile search a high priority for a few years now. So, even if you don’t see an immediate impact on your […]

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Five Essential Image SEO Tips

By Anthony Vence Every webpage should include at least one visual element – whether it be a photograph, logo or infographic. While visual elements are meant to be engaging, they also hold significant SEO value and are a great tool for optimizing a webpage. How to Use Images to Your Advantage When planning your SEO […]

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Content is King: Making the Most of Your Content Writing

By Yonathan Samuel Digital marketing is advertising delivered through digital channels. Just as a noisy, colorful TV commercial may grab your attention at first, a pretty-looking website and interactive webpages may initially attract visitors to your site. Customers appreciate a high-resolution design and great user interface. But if noises and colors are all the TV […]

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Analyze and Beat Your Local SEO Competition: A Quick and Easy Guide

By Rebecca Lima It can be frustrating to see your competitors show up above your business in the search engine result pages. If you have gone through your SEO basics and are still being outshined by your competition, then sometimes “imitation is the sincerest form of flattery.” But before you get too excited and steal […]

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Google Local Service Ads Explained

By Devin Calori Local service ads are one of Google’s newest search offerings for 2019. If you’re in need of a local service such as a mover, locksmith, or plumber you might not have the time to read through all the text-based ads, fill out a lead generation form, or call a number hoping someone […]

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Making Content Creation Easy: A Four-Step Guide

By Maggie McGinley It’s no secret that the digital space is constantly evolving and along with it, SEO Factors and Google Rankings. As a Digital Marketer at a Digital Marketing Agency, I often find myself in conversations with my peers asking, what is most beneficial to Google? Which factors garner the best SEO results? Which […]

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Content Marketing: 5 Essential SEO Tips for YouTube

By Ali Dieken Optimizing your YouTube videos is one of the most important components to video content marketing. Without proper SEO, almost no one will find the video you’ve worked so hard to create. But fear not! We have listed the top five most important SEO tips to help you get the most out of […]

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How to Be Content With Your Content

 By Monica Simmons I was less than two weeks into my first job out of college – a copywriter for an ecommerce company. I was feeling like my time had finally come to make an impact in the world. My boss, talking to a coworker, whose job involved editing images, and me, nonchalantly commented that […]

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The Most Volatile Year in Search Ever: Takeaways From 2017

By Sara Smith While Google makes thousands of minor updates to its algorithm each year, 2017 was unusual because we saw a record breaking 12 major updates! For reference, a typical year will see 3 to 4 major updates. The sheer quantity of core and quality algorithm updates caused search rankings and traffic to fluctuate […]

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Intelligent Search and What It Means for Organic Rankings

By Maggie Rodriguez Relevancy is key for organic search to be successful. Organic search has often been the priority for businesses looking to see ranking results. Businesses who wanted to be found online by potential consumers used title tags, meta descriptions, and URLs sprinkled with the right number of industry-specific keywords to show up at […]

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